International Tea Marketing and Need for Reviving Sri Lankan Tea Industry

Nutritional status and productivity of Sri Lankan tea pluckers.

OBJECTIVE To assess the impact of nutritional status on productivity of tea pluckers. DESIGN Cross-sectional, analytical. SETTING AND PARTICIPANTS OF STUDY: All tea pluckers in five divisions of a tea estate in Hatton. MEASUREMENTS A dietary survey was conducted using the 24 h dietary recall method. Nutritional status was assessed by measurement of body mass index (BMI) and haemoglobin (Hb)...

Vertical Coordination Changes in the Sri Lankan Tea Industry: Transaction, Management, and Production Costs

Occupational exposure of Sri Lankan tea plantation workers to paraquat.

Absorption of the herbicide paraquat (1,1'-dimethyl-4,4'-bipyridinium) by mixer-loaders and spray operators on a Sri Lankan tea plantation was assessed over five consecutive days of spraying. Beginning on the day before spraying started and continuing for each of the five spraying days and for seven days after the last day of spraying, 24-hour urine samples were collected from each of the worke...

E-Transformation Strategy for the Sri Lankan Garment Industry

The paper highlights the current status of the Garment Industry and the threat it is facing in the emerging nonquota era and proposes an effective e-transformation strategy for the industry to gain competitive advantage in the global market. The E-transformation roadmap developed by the University of Western Sydney, Australia, is applied to the Garment Industry to deal with it’s requirement to ...

Developing Export Marketing Strategy Model of Tea to Target Markets

The main purpose of this qualitative research was designing an export marketing strategy model for tea product to the target markets. The statistical population was composed of all experts in the field of this research topic (N = 332), the sample size was determined as the same as the statistical population. Second-hand data used for collecting data and a semi-structured interview was used as a...